10 Reasons Why We Can't Wait For The Volvo EX90
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10 Reasons Why We Can't Wait For The Volvo EX90

Oct 11, 2023

Volvo will take the market by storm in 2024 with this new seven-seat SUV that promises to be extremely competitive.

Volvo, renowned for its unwavering commitment to safety, is poised to make a bold statement in the EV market with the Volvo EX90. Building upon its DNA of safety, the brand has set out to push the boundaries even further with this upcoming SUV, setting a new standard for automotive safety mechanisms. In fact, since its inception, Volvo has been synonymous with safety and pioneered numerous groundbreaking innovations that have become industry standards However, safety is just one aspect of the Volvo EX90's appeal. Volvo has recognized the evolving expectations of today's drivers and seeks to provide an all-encompassing driving experience: in addition to safety, the EX90 will showcase advancements in infotainment and other equally relevant aspects.

Expected to hit the market in 2024, the Volvo EX90 represents a significant milestone for the Swedish automaker as it transitions towards a future of electric mobility. This time, the brand will take full advantage of the available technologies and at the same time prepare a series of exterior and interior design features that will not go unnoticed. In this way, this electric SUV will certainly be on a par with other brands that are making the transition to electric cars, such as Ford or BMW, but also with other brands native to the electric world, such as Tesla or Rivian.

Related: 5 Electric SUVs You Should Buy (And, 5 You Should Avoid)

The Volvo EX90 price will be around $80,000 when it becomes available for sale in 2024 (with reservations starting in 2023). This price point positions the EX90 Volvo as an excellent option, particularly when compared to its competitors. For instance, the Tesla Model X has a starting price of $98,490 (with potential discounts applicable). On the other hand, while the Kia EV9 will offer a lower price, ranging from $56,000 to $73,000 depending on the model, it's important to consider that the EX90 provides a more powerful SUV experience. Considering its features and the growing demand for electric SUVs, the $80,000 price tag of the EX90 appears reasonable and competitive in the market, although it remains to be seen what it will be like when it actually has to compete with the others.

The Volvo EX90 SUV sets itself apart from its competitors by offering three rows of seats as a standard feature, which provides ample space for up to seven passengers. This positions the EX90 to compete with other electric SUVs in the market, such as the Tesla Model X and the Kia EV9. What sets the EX90 apart, however, is the fact that all seven seats are designed to comfortably accommodate adult-sized passengers. This strategic move by Volvo makes the EX90 an ideal choice for large families seeking both comfort and practicality. Whether it's a weekend getaway or a daily commute, the EX90 ensures that every passenger can enjoy a spacious and comfortable ride, without compromising on the brand's commitment to safety and innovative features. In short, it will be difficult for others to compete with the EX90.

Related: 10 Best Electric SUVs For Families

The 2024 Volvo EX90 SUV upholds the brand's longstanding tradition of prioritizing safety, surpassing established standards with its innovative approach. Volvo's philosophy recognizes that humans are prone to making mistakes, and thus the vehicle should be ready to assist. The driver understanding system is designed to quickly recognize driver distraction, ensuring heightened awareness on the road. The occupant sensing feature prevents dangerous situations by detecting if someone, including pets, is inadvertently left inside the vehicle. Additionally, the intersection straight crossing path system is capable of preventing hazardous incidents in complex intersections. The EX90 goes beyond the conventional safety features with its Lidar and Safe Space Technology: alongside the advanced standard exterior sensor set consisting of radars, cameras, and ultrasonic sensors, the EX90 utilizes lidar to continuously scan the surrounding environment, enabling a three-dimensional understanding of every object.

Volvo has not been traditionally known for producing extremely powerful cars, perhaps because excessive power could compromise the effectiveness of their safety mechanisms. However, times have changed, and the Volvo EX90 breaks the mold by delivering impressive performance. This large SUV boasts an astounding 496 horsepower, allowing it to accelerate from 0 to 60 MPH in just 4.7 seconds in the dual-motor variant. These numbers are highly respectable for a vehicle of this class and ensure a significant level of strength. Even the single-motor option offers a respectable 402 Horsepower and achieves a 0 to 60 MPH acceleration in 5.7 seconds. In this sense, the Volvo EX90 proves that a powerful and thrilling performance can coexist with advanced safety features, for an unparalleled driving experience.

Related: 10 Most Powerful Electric SUVs

In the Volvo EX90, the focus on enhancing the interior experience extends to its unconventional and captivating audio system: Volvo has developed a unique audio setup that aims to deliver true, immersive sound throughout all seven seating positions. With a total of 25 speakers strategically placed throughout the vehicle, including traditional locations and unexpected ones such as the roof, rear wheel arches, and front seat headrests, the audio system offers an unparalleled listening experience. This thoughtful distribution of speakers ensures that every occupant can enjoy a rich and enveloping soundstage, regardless of their position. Whether it's enjoying music, podcasts, or movies, the Volvo EX90's audio system elevates in-car entertainment to new heights and marks a path in the brand's strategy regarding the characteristics of its cars.

In addition to its impressive audio system, the Volvo EX90 boasts other standout infotainment features that further enhance the overall driving experience. At the heart of its technology offerings is a generous 14.5-inch vertically oriented touchscreen display that serves as the central hub for controlling vital vehicle functions, including safety features. This intuitive interface provides easy access to various settings and controls, ensuring a seamless and user-friendly interaction with the vehicle's systems. Furthermore, a horizontal nine-inch screen is dedicated to delivering essential information to the driver. Notably, the Volvo EX90 comes equipped with built-in Google services, which enables seamless integration with Google through the Digital services package (included for four years). Besides, standard features include Apple CarPlay, so the range of options is quite wide and complete.

Related: 10 Best Luxury Electric SUVs

While Volvo cars have traditionally been known for their understated exterior designs, the Volvo EX90 showcases a little shift in this trend. Retaining the brand's signature simplicity and elegance, the EX90 introduces subtle details that make it uniquely captivating. One notable aspect is the slim, dynamically designed lights that exude a sense of boldness and sophistication: the touch of renewal is in the very modern rear "claws". The color palette of the EX90 remains consistent with the brand's traditional approach, offering seven options primarily in shades of gray and silver. However, the addition of the Denim Blue color option adds a touch of elegance and individuality to the lineup. In other words, the Volvo EX90 presents a modern and well-designed SUV that stands confidently alongside its competitors.

Purchasing a vehicle like the Volvo EX90 will often be used for family outings or to accommodate larger groups of people. This may involve the need to tow on certain occasions, such as for camping trips. In this regard, the Volvo EX90 proves to be an excellent choice: it boasts a towing capacity of 4,850 pounds and a generous cargo room of 67.6 cubic feet. These numbers ensure more than enough for a wide range of uses. The towing capacity and the cargo room of the EX90 are comparable to those offered by competitors like the Tesla Model X and the Kia EV9, making it a strong contender in this aspect. Whether it's hauling camping gear, luggage, or other belongings, the EX90 provides the versatility required for various adventures.

Related: Best Electric SUVs Under $80,000

In line with the transition towards electric vehicles, Volvo has prioritized achieving impressive charging speeds for the EX90. With a 250.0-kWh connection, it will only take 30 minutes of charging to go from 10 to 80 percent battery capacity. This rapid charging capability ensures that you can quickly replenish the EX90's 111-kWh battery pack, providing convenience and minimizing downtime. The efficient charging system allows for shorter breaks during long journeys or quick top-ups between daily commutes. In addition, the charging architecture is bi-directional, so the vehicle will be able to charge other similar vehicles in turn. The combination of a sizable battery pack and fast charging capabilities positions the Volvo EX90 as a compelling choice if you are seeking an electric SUV with a practical and convenient charging speed.

According to Volvo, the EX90 is expected to have a range of 300 miles, which is quite impressive. While there are many electric vehicles with lower ranges, 300 miles has become a standard target that the industry as a whole seems to be aiming for. Only a few electric cars significantly exceed this number, such as the Lucid Air. The EX90 benefits from its 400-volt architecture, which provides efficient charging capabilities and contributes to the overall performance and range of the vehicle. With a range of 300 miles, the Volvo EX90 gives you the confidence to embark on longer journeys without the concern of running out of battery power. The phenomenon of fear of running out of charge is known as "range anxiety" and Volvo will combat it effectively with this model.

Federico Alcala is a list writer. He has been a car and racing enthusiast since he was a child and enjoys researching and writing about cars.

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